A consumer's guide to advertising, media and organic produce.
There is some debate as to whether this work for 3M Bandages is print or Guerilla. I like it as Guerilla, as print it's not as strong. Anyone know? via brief blog
Wednesday, March 29, 2006
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Don't know who did it but it's definitely not print. Print is print as in magazine and newspaper. In the broadest sense, it's outdoor but it's also guerrilla so let's call it guerrilla outdoor:-)
Thanks steve - But what I was wondering was if the image we are looking at was actually a print ad - with no logo no copy. That is a possiblity. I couldn't exactly tell from the translation what it was.
Yeah, it would be lame as a print ad showing something that would be cool if they had done it.Does it really say anything about bandaids though? I guess if you're #1 in a category you just need to keep top of mind.
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