Copy: It's Finger Lickin' Good
While everyone else is talking about this example of finger lickin' I thought I would point out these KFC print pieces. They were done by BBDO, Singapore. Another example of completely self contained ads. No added copy, logo, or graphics. The image itself communicates everything. It's simple and clean, yes, but if you are too simple and too clean you're in danger of being boring (which these narrowly escape). As a copywriter, I always thought this line would be more evocative as "It's other peoples' finger lickin' good." But I don't think that line would go over well in a world filled with hygiene freaks.
Update: These were done by BBDO (not DDB as I originally posted). Stupid Letters! Sorry for the confusion.
via creative brain