Simple idea, but the execution on this spot for Ariston washing machine is exceptional. In fact, it's almost too good. The first time I saw it I wasn't paying close enough attention and almost didn't see what was really happening - it just looked like a bunch of fish swimming around. The soundtrack works really well with the spot too - but I don't know the artist. Great work by Leo Burnett, Milan.
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Washing Machine World
Written by Littlejohn on Wednesday, June 07, 2006
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5 comments:
Wow, its beautiful, and, its for a washing machine
Exceptional beautiful!
Marc
The music is "Ask the mountain" by Vangelis from his album Voices. The singer is Stina Nordenstam.
Agency: Leo Burnett, Italy
Director: Dario Piana
Great Ad for a washing machine...
Exceptional craftsmanship.
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