VW Polo




Another brilliant idea for VW, this time from DDB London. Every Tuesday, several mini-crosswords of the utmost difficulty would appear in the morning paper. These little brain teasers were driving home the Polo's simple message of "Small but Tough." The top image is how the puzzles appeared in the paper, while the image below is one of the individual puzzles blown up. Good luck solving it. Outstanding work.

via AOTW

18 comments:

Anonymous said...

As usual, about one year old ;) My favourite VW ad nevertheless, bar for the King Kong one

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get with it littlejohn. we only want NEW ads! NEWWWWWWWWW!

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