Amnesty International


Copy: See more clearly.

Some of you loyal readers might remember a previous ad I posted using the eye exam chart. But this ad for Amnesty International, an organization working to protect human rights worldwide, has a lot more depth to it and really makes a strong point - most of human suffering goes unseen. Compelling work done by DDB, Hungary.

via

8 comments:

Tom Tom said...

It translates to mean "See more clearly". Cool ad.

ulf said...

Did you know the ad for the FIDH (International Federation for Human Rights)? This one is about China.

English version.


French version.


Spanish version.


July 2005, TBWA\CORPORATE.

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