A lot of people are talking about this new Grand Theft Auto style coke spot done by Wieden + Kennedy. It's really well executed and it has a nice insiderness to it that doesn't leave anyone feeling too left out. As coke would say, Enjoy.
Grand Theft Coke
Written by Littlejohn on Tuesday, August 15, 2006
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YouTube is currently down, but you can still view it here(google video):
http://video.google.com/videoplay?docid=-2607193263150577815&q=coke+video+game&hl=en
That is pretty much a perfect spot. Trendy, funny, well executed. Amazing, really.
This ad is awsome.
I like the execution, and the idea is there, but it seems like a typical wieden + kennedy spot with the enormous "parade-esq" ending...I guess i hoped they would branch out a little more...nice piece though.
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