Copy: The new Z750
I wasn't really digging this ad too much, and then I saw the little kids faces poking out at the bottom. It's moments like that when I remember what it's like to be impacted by an ad, the way a regular person is, instead of just critiquing every ad I see. I've seen thoughts that are similar to this but I love the execution on this one. Even down below the bike, the kids are still cute.