Soup at Hand


Copy: vegetable Beef. In your hand. M'mmm M'mmm good.


Copy: Creamy Chicken. In your hand. M'mmm M'mmm good.

This campaign is super simple and it does a good job of embracing the cheesy name of the product and running with it. And who doesn't love shadow puppets, really? Smart work by BBDO, Toronto.

via a/d goodness

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