Click image to read
Copy: When there's a story, we'll find it. 7:30 every week on TV One Sunday
The best ad quote of all time was by Howard Gossage. He said "People read what interests them. Sometimes it's an ad." Go ahead and write that down. Tape it on your wall. Industry know-it-alls might tell you that consumers don't read long copy anymore. Of course they are often forgetting that consumers are people. And that people don't like to spend their free time reading product benefits and most compelling promises. But this campaign beautifully demonstrates how an ad can turn the world into a history museum and make people stop, lean in, and actually read a bunch of long ad copy. I guess that's why it took home a Young Guns award this year. Superb work out of Saatchi & Saatchi, New Zealand. Keep writing. Just be interesting.
via 24
TV One Sunday
Written by Littlejohn on Sunday, December 17, 2006
Subscribe to:
Post Comments (Atom)
10 comments:
Just be interesting. And remember to have someone who knows how to spell check your copy. "Lead" in the top ad should be "led."
And "a seamen" should be "a seaman". Obvious errors such as those tend to make me doubt the veracity of the copy I read.
şarkı dinle -cinsel sohbet-radyo dinle-
islami sohbet-sohbet-sohbet kanallari-
sohbet siteleri-sohbet odaları-cet-
çet-sohbet siteleri-cet-
mirc indir-çet-sohpet-
çet-cet-sohpet-
çet-cet-sohpet-
çet-cet-sohpet-
bedava sohbet-bursa sohbet-
çorum sohbet-denizli sohbet-gay sohbet-
lez sohbet-mersin sohbet-
avrupa sohbet-istanbul sohbet-
izmir sohbet-ankara sohbet-karadeniz sohbet-
mirc-mircler-mirc indir-
trabzon sohbet-adana sohbet-
hatay sohbet-antakya sohbet-
iskenderun sohbet-hatay-
hatay sohbet-hatay sohbet-
turk chat-türkçe sohbet-gurbet sohbet-
sivas sohbet-yozgat sohbet-kayseri sohbet
Really trustworthy blog. sesli Please keep updating with great posts like this one. sesli sohbet I have booked marked your site and am about to email it
to a few friends of mine that I know would enjoy reading.. sesli chat
Really trustworthy blog. sesli Please keep updating with great posts like this one. sesli sohbet I have booked marked your site and am about to email it
to a few friends of mine that I know would enjoy reading.. sesli chat
Thank you for sharing a nice article.
seslisohbet
Zodiak, Smadav, tv online, status fb lucu,waptrick.com, Mivo Tv, RCTI Online, Daftar Harga Handphone Samsung Terbaru, cara bikin akun fb, Surat lamaran kerja, cara masuk fb, surat lamaran kerja, cara buat fb, Antivirus Terbaik 2011 , surat lamaran kerja, surat lamaran kerja, status fb lucu, status fb romantis, Status FB lucu dan gokil, Foto Syahrini , Status fb Keren , fb, fb
I am so pleased this particular web point functions as well as your write-up really helped me. Might take a person through to that will house assistance a person
http://www.fzf.com/christmas/christmas.html
http://www.4rsgold.com/christmas/active.html
Just be interesting. And remember to have someone who knows how to spell check your copy. "Lead" in the top ad should be "led."
Amazon promotional codes Coupon Code uverse coupon
HD kaliteli porno izle ve boşal.
Bayan porno izleme sitesi.
Bedava ve ücretsiz porno izle size gelsin.
Liseli kızların ve Türbanlı ateşli hatunların sikiş filmlerini izle.
Siyah karanlık odada porno yapan evli çift.
harika Duvar Kağıtları bunlar
tamamen ithal duvar kağıdı olanlar var
Post a Comment