Beautiful outdoor execution for Mustang. Kris from Cross the Breeze points out These billboardes were constructed from GE Lexan EXL semi-transparent resin. So, the billboard accurately blurs the scene behind it regardless of day, weather or season. Very cool use of new materials. It was done by copywriter Ian Hart. But, unfortunately, I don't have more details and I can't verify where it ran. But I love the thought here. It's spectacularly simple.
via advertenze and Cross the Breeze