Coffees of Hawaii





Quite the special delivery from Coffees of Hawaii. We are use to getting fliers and free samples of junk left on our doorstep. It's usually just annoying. But by simply attaching a parachute to the sample and placing it in a unique spot tells a funny story and generates both a smile and some interest. What better way to announce your Hawaiian coffee, delivery service than to fly it directly from the islands and drop it from above on your doorstep. Really fresh thinking on an age old marketing tactic by Guerrilla Communication - Chattanooga, TN.

41 comments:

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Very nice idea and execution.

Steve Fitch said...

Can I have some parachuted to my house?

Mmmm, coffee

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I wonder if there were Japanese paratroopers attached to those parachutes.

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